So if you want to keep your product/affiliate marketing links available for potential customers, then consider hopping on the Instagram Story Highlight bandwagon! By using Instagram Highlights, you can display your products front-and-center on your business profile. However, as we all know, Instagram Stories disappear after 24 hours on the platform. The Swipe Up link feature (which displays as “ See More” on your story) allows your followers to head directly from your story post over to your product or affiliate marketing link enabling your followers to convert into paying customers. Instagram accounts with over 10,000 followers can add a Swipe Up link to their Instagram Stories. How can my brand or business use Instagram Highlights? Instagram Swipe Up/ See More feature How to make custom Instagram Highlights covers in Photoshop How to add Instagram Highlight covers to your profile How to make custom Instagram highlights covers in Canva How can my brand or business use Instagram highlights? Read along for my guide to Instagram Highlights & learn how to make your own quickly & easily! But no need to fret! Simply jump on the Instagram Story Highlight Icon Covers bandwagon and your viewers can re-watch your stories over and over again! When it comes down to it, your followers simply want to feel included in your journey- and what better way to do this than by bringing viewers along for the ride with Instagram Stories?!īut as most of us know, Instagram Stories disappear after 24 hours on the platform. It’s important to build your Instagram community and invite viewers into the day-to-day of your business. Followers won’t remain followers if dishonesty is at play (and this is especially the case for a business/brand). The Instagram Stories feature is a great way for your business to share the behind-the-scenes, raw moments with viewers, potential customers and Instagram followers.Īnd let’s be real- Instagram is all about authenticity these days.
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